I Built My Own Fitness App with AI and Zero Developer Skills - Here's Exactly How
A "showing my work" breakdown of going from idea to live app without writing a single line of code.
6 min read
Howdy, I'm Chris Latham 🍔
A digital marketer fueled by childlike curiosity and fun facts, basically training for Who Wants To Be a Millionaire. Believer in one truth: Happiness Loves Company.
Featured posts
AI Marketing Is Just Old Marketing With a New Price Tag
Everyone's selling "AI strategies," but it's just repackaged marketing. Here's the uncomfortable truth no one's saying out loud, and what you should focus on instead.
3 min read
Is Marketing Built to Protect Jobs or Serve Customers?
Most marketing isn’t made for customers it’s made to keep marketers employed. And deep down, we all know it.
9 min read
The Great Millennial Exodus: How Housing Costs Are Tearing Families Apart
What’s the plan when your nurse quits, your child moves away, and your retirement buyer can’t afford your house?
4 min read
The Self-Help Scam: Why These Books Don't Deliver on Their Promises and What You Can Do About It
Millions of people buy self-help books every year, but most don't deliver on their promises. Find out why and what you can do about it.
7 min read
Latest posts
You're Not Late to AI: The Case for a Relaxed Mindset
Feeling behind on AI? The FOMO is a marketing tactic. Here is why you aren't late to the AI revolution and how a relaxed mindset is your secret advantage.
4 min read
I Built My Own Fitness App with AI and Zero Developer Skills - Here's Exactly How
A "showing my work" breakdown of going from idea to live app without writing a single line of code.
6 min read
The AI Slop Audit: How to Algorithmic-Proof Your Content in 2025
Merriam-Webster named 'Slop' 2025 Word of the Year. Here is the 5-step audit to kill AI slop and algorithmic-proof your human-first content strategy.
6 min read
Nobody's Clicking Anymore: So What the Hell Are We Optimizing For?
AI killed the click. CTR dropped 61% in months. If you're still optimizing for clicks in 2026, you've already lost the game.
2 min read
Why Video Will Crush Written Content (Even If You Hate Being On Camera)
Everyone's outsourcing blogs to AI, but video? That still requires showing up. Here's why doing the hard thing nobody else wants to do is your unfair advantage in 2026 and beyond
4 min read
AI Marketing Is Just Old Marketing With a New Price Tag
Everyone's selling "AI strategies," but it's just repackaged marketing. Here's the uncomfortable truth no one's saying out loud, and what you should focus on instead.
3 min read
Why AI Avatars Might Be Killing Your Authority (And What to Do Instead)
You thought they’d make you look professional. Turns out, AI avatars are making you look fake. Here's what’s at stake for your reputation.
2 min read
The LinkedIn Authority Paradox: Why Most Professionals Are Posting Wrong (And the 3-Step Fix)
Professionals are playing social games on a professional platform. This blog exposes the habits killing your LinkedIn growth.
11 min read
Is Marketing Built to Protect Jobs or Serve Customers?
Most marketing isn’t made for customers it’s made to keep marketers employed. And deep down, we all know it.
9 min read
The Great Millennial Exodus: How Housing Costs Are Tearing Families Apart
What’s the plan when your nurse quits, your child moves away, and your retirement buyer can’t afford your house?
4 min read
Thought Leaders Built Empires: Just Ask Tony Robbins and Lil Wayne
People don’t follow brands. They follow people. In business, just like in sports, the name matters more than the
4 min read